--- title: Highlights and Innovations from CMA Conference 2024 description: "Highlights from the 2024 CMA Conference: innovations in space planning, category analytics, and insights from Danone’s category team." image: https://blog.nuqleous.com/hubfs/CMA%20blog%20image.png --- Let's Connect . - [News](https://nuqleous.com/news) - [Careers](https://nuqleous.com/career) [![nuqleous](https://blog.nuqleous.com/hubfs/Nuqleous-Theme-2023/fonts/nuqleous.svg)](https://nuqleous.com) - Solutions - [Case Studies](https://nuqleous.com/case-studies) - [Coca Cola](https://nuqleous.com/case-studies/swire-coca-cola) - [Duracell](https://nuqleous.com/case-studies/duracell) - [Fruit of the Earth](https://nuqleous.com/case-studies/fruit-of-the-earth) - [Kraft Heinz](https://nuqleous.com/case-studies/the-kraftheinz-company-increased-agility-through-planogram-automation) - [Shelf IQ](https://nuqleous.com/case-studies/transforming-space-planning-store-specific-planograms-with-shelf-iq) - [T.Marzetti](https://nuqleous.com/case-studies/t.-marzetti-company-how-space-planning-automation-advances-category-management) - Resources - [About Us](https://nuqleous.com/about) - [Blog](https://blog.nuqleous.com) - [Events](https://nuqleous.com/events) - [Learning HQ](https://nuqleous.com/learning-hq/) - [News](https://nuqleous.com/news) ![search_icon](https://blog.nuqleous.com/hubfs/Nuqleous_2023/search.svg) [Contact Us](https://nuqleous.com/contact-us) By Type [Retail Analytics](https://nuqleous.com/retail-analytics) [Shelf Analytics (NEW)](https://nuqleous.com/shelf-analytics) [Space Planning](https://nuqleous.com/shelf-iq/-0) [Presentation Builder](https://nuqleous.com/xp3-presentation-builder) By Role [Category Advisors](https://nuqleous.com/category-advisor-solutions) [Sales](https://nuqleous.com/nuqleous-sales-solutions) [Supply Chain](https://nuqleous.com/supply-chain-solutions) [Agencies](https://nuqleous.com/retail-solutions-for-agencies) By Retailer [Walmart](https://nuqleous.com/walmart) [Target](https://nuqleous.com/target-retail-analytics-platform-0) [Sam's Club](https://nuqleous.com/sams-club-retail-analytics) [Kroger](https://nuqleous.com/retail-analytics-for-kroger) [Amazon](https://nuqleous.com/retail-analytics-for-amazon) [Dollar General](https://nuqleous.com/retail-analytics-for-dollar-general) ![post_image](https://blog.nuqleous.com/hubfs/CMA%20blog%20image.png) Table Of Content Mar 14, 2024 # Highlights and Innovations from CMA Conference 2024 The category management teams are the real heroes of retail. All the big ideas originate from category teams and they are tasked with achieving incredible results in what can feel like unrealistic timelines. As industry partners, we embraced the opportunity to connect with category teams and leadership at this year's Category Management Association (CMA) conference in Dallas, reinforcing our commitment to providing innovative solutions for space planning and category analytics. #### Conference Recap The atmosphere at CMA was electric with thought-provoking sessions, insightful discussions, and unparalleled networking opportunities. A significant focus revolved around the integration of AI and machine learning in decision-making, shedding light on the changing dynamics of space planning solutions. The most valuable part of the conference to us is being able to connect with our customers in person during the conference, allowing us to gain a profound understanding of their ever-changing business needs and the changes impacting their roles in the industry. #### Tech Session with Danone Our tech session featuring Andy Grover, Sr Director of Category Management at Danone, was a highlight of the conference. We discussed Danone's need for centralizing data from various sources, including retailers, syndicates, and internal channels, along with their category team's need for a unified platform for data, a way to turn new data points into insights, and the need for efficiency in bringing data to life. We presented our Retail Analytics platform as a solution for the Danone team. Retail Analytics brings a source of truth for all data needs, unlocking new insights and data points previously inaccessible. The power of dashboards and reporting showcased how Retail Analytics can bring data to life, contributing to a significant boost in efficiency for their category team.  We extend our heartfelt gratitude to Andy Grover and his category team for dedicating their valuable time to collaborate with us in our session, showcasing the advancements they're achieving in category management. It's an honor to partner with Danone, with our innovative solutions, Shelf IQ and Retail Analytics. We're deeply appreciate this opportunity to contribute to their success and support their category management team. **![enhanced insights at danone](https://blog.nuqleous.com/hs-fs/hubfs/enhanced%20insights%20at%20danone.webp?width=920&height=512&name=enhanced%20insights%20at%20danone.webp)** #### Showcasing Shelf IQ and Retail Analytics At our booth, we proudly showcased our two products—[Shelf IQ](https://www.nuqleous.com/shelf-iq) and [Retail Analytics](https://nuqleous.com/spotlight/). Shelf IQ, designed with category managers in mind, simplifies the planogramming process. With automation for over 150 common planogram tasks, Shelf IQ automates the manual tasks of space planning allowing category teams to focus on more strategic planning. Stay tuned for our 5th generation of Shelf IQ launch coming soon, with a sleeker interface, new features and capabilities. Retail Analytics, our cloud-based data analysis platform, took the lead for Nuqleous at the conference. Automating data collection from various retail sources, Retail Analytics provides ready-to-use insights, customizable dashboards, and seamless integration of data. Stay tuned for future updates as we continue to push the boundaries of retail intelligence. #### Thank You to CMA A heartfelt thank you to the Category Management Association for organizing an incredible event. CMA's commitment to bringing together industry professionals and fostering collaboration is truly commendable, providing a forum for sharing knowledge, building connections, and advancing the field of category management. #### See You Next Year in San Antonio We're already looking forward to the 2025 CMA Conference in San Antonio. Nuqleous is excited to continue contributing to the industry's growth and innovation. Until then, stay tuned for more updates, insights, and solutions from your trusted partner in retail planning technology. Tag: [Retail Analytics](https://blog.nuqleous.com/tag/retail-analytics) [Space Planning](https://blog.nuqleous.com/tag/space-planning) [Category Management](https://blog.nuqleous.com/tag/category-management) Share This Blog - - - - [mailto:hello@nuqleous.com](mailto:hello@nuqleous.com) Nuqleous ## Related Blogs It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. ![4 Predictions for 2024 Guaranteed to Impact Space Planning](https://blog.nuqleous.com/hubfs/shelfIQ-stock1.webp) Dec 13, 2023 [Space Planning](https://blog.nuqleous.com/tag/space-planning) ##### Webinar Recap: 4 Predictions for 2024 Guaranteed to Impact Space Planning Nuqleous ![Save Time with Shelf IQ](https://blog.nuqleous.com/hubfs/shelf%20iq%20shelf-1.png) Sep 13, 2023 [Space Planning](https://blog.nuqleous.com/tag/space-planning) ##### Shelf IQ®: The Definitive Planogram Automation Tool for Category Leaders Nuqleous ![How Planogram Automation Enhances Efficiency for Powerful Results](https://blog.nuqleous.com/hubfs/Create_an_image_that_depicts_the_advanced_and_e_7c23b34c-2a2c-4340-bdd7-61c7c9b54cfd.webp) Nov 30, 2023 [Space Planning](https://blog.nuqleous.com/tag/space-planning) ##### How Planogram Automation Enhances Efficiency for Powerful Results Nuqleous ## Subscribe to stay up to date with the latest in retail intelligence. 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