The category management teams are the real heroes of retail. All the big ideas originate from category teams and they are tasked with achieving incredible results in what can feel like unrealistic timelines. As industry partners, we embraced the opportunity to connect with category teams and leadership at this year's Category Management Association (CMA) conference in Dallas, reinforcing our commitment to providing innovative solutions for space planning and category analytics.
Conference Recap
The atmosphere at CMA was electric with thought-provoking sessions, insightful discussions, and unparalleled networking opportunities. A significant focus revolved around the integration of AI and machine learning in decision-making, shedding light on the changing dynamics of space planning solutions. The most valuable part of the conference to us is being able to connect with our customers in person during the conference, allowing us to gain a profound understanding of their ever-changing business needs and the changes impacting their roles in the industry.
Tech Session with Danone
Our tech session featuring Andy Grover, Sr Director of Category Management at Danone, was a highlight of the conference. We discussed Danone's need for centralizing data from various sources, including retailers, syndicates, and internal channels, along with their category team's need for a unified platform for data, a way to turn new data points into insights, and the need for efficiency in bringing data to life.
We presented our analytics tool, Spotlight, as a solution for the Danone team. Spotlight brings a source of truth for all retail data needs, unlocking new insights and data points previously inaccessible. The power of dashboards and reporting showcased how Spotlight can bring data to life, contributing to a significant boost in efficiency for their category team.
We extend our heartfelt gratitude to Andy Grover and his category team for dedicating their valuable time to collaborate with us in our session, showcasing the advancements they're achieving in category management. It's an honor to partner with Danone, with our innovative solutions, Shelf IQ and Spotlight. We're deeply appreciate this opportunity to contribute to their success and support their category management team.
Showcasing Shelf IQ and Spotlight
At our booth, we proudly showcased our two products—Shelf IQ and Spotlight. Shelf IQ, designed with category managers in mind, simplifies the planogramming process. With automation for over 150 common planogram tasks, Shelf IQ automates the manual tasks of space planning allowing category teams to focus on more strategic planning. Stay tuned for our 5th generation of Shelf IQ launch coming soon, with a sleeker interface, new features and capabilities.
Spotlight, our cloud-based retail analytics platform, took the lead for Nuqleous at the conference. Automating data collection from various retail sources, Spotlight provides ready-to-use insights, customizable dashboards, and seamless integration of data. Stay tuned for future updates as we continue to push the boundaries of retail analytics with Spotlight.
Thank You to CMA
A heartfelt thank you to the Category Management Association for organizing an incredible event. CMA's commitment to bringing together industry professionals and fostering collaboration is truly commendable, providing a forum for sharing knowledge, building connections, and advancing the field of category management.
See You Next Year in San Antonio
We're already looking forward to the 2025 CMA Conference in San Antonio. Nuqleous is excited to continue contributing to the industry's growth and innovation. Until then, stay tuned for more updates, insights, and solutions from your trusted partner in retail planning technology.
